>Like, even in Fist of the North Star, the ultimate villain doesn't get killed, he just realizes he can't win and decides to suicide-heal the planet.
Wait, are you implying that western villains do get killed? Because everyone knows that characters in superhero comics never actually die. That applies to villains as well. Or are you trying to argue that Fist of the North Star is corrupted by western influence or something?
>Heroes, who Win, and Villains, who are Evil
DC actually does something interesting with this. There's a group of villains called the Crime Syndicate, and they're the evil doppelgangers of the Justice League who are from the backwards universe. Actually there are three different Crime Syndicates from three different backwards universes (four if you count a significant alternate timeline), but they're functionally the same and you don't need to worry about that. Anyway, on the Crime Syndicate Earths, things are backwards. George Washington was the King of America who stopped British war for independence. The Confederacy won the Civil War after rebel Abraham Lincoln shot President John Wilkes Booth. The main thing to worry about though is the fact that the doppelgangers of the DCU heroes are evil and the doppelgangers of the DCU villains are good. Except the Crime Syndicate killed all their enemies, and now the doppelganger of Lex Luthor is the only hero left.
In order to beat The Crime Syndicate, the Justice League and Justice Society realize that they have to take the fight out of the Crime Syndicate universe, because the difference between the Crime Syndicate universe and every other universe in the multiverse (except the other universes with other Crime Syndicates, but that's a complicated thing) is that in most universes (including the real world, according to this), good always triumphs over evil in the end, but in the Crime Syndicate universes, evil always triumphs over good. So they trick the Crime Syndicate into following them out of their own universe, and then they can beat them.
But the thing is, the Justice League and their equivalents always win on every world, and Luthor, the Legion of Doom, and their equivalents always lose on every world. Also Lois Lane is always the love interest of the greatest hero on every world. What this means is that the DC heroes are destined to win in every universe. Superman and Batman and the rest NEVER lose, and not just because good always wins. If there's a universe where evil always wins, then Superman and Batman are evil to fit it, because they have to always win. And by contrast, the main multiversal trait of Luthor and the villains isn't that they're evil, it's that they're losers, and they will always lose no matter what universe. They're only evil in most universes because they're destined to lose, and in the universes where good is destined to lose, then the so called "villains" become good.
Incidentally, Abraham Lincoln and John Wilkes Booth are treated as a superhero and supvervillain, respectively, since Lincoln is evil in Crime Syndicate worlds, and Booth is good. The same doesn't go for George Washington, who is evil on Crime Syndicate worlds, but obviously considered good in other universes.
Also, Bruce Wayne is still good in Crime Syndicate universes, but he gets shot with his parents, and his brother, Owlman, is his equivalent on the Crime Syndicate. Owlman actually exists on the Justice League Earth as well. On all worlds, he's Thomas Wayne Jr, who was put in a nuthouse by his parents when Bruce was a baby, like Rain Man. And of course later he gets out and becomes a supervillain. Crime Syndicate Owlman is treated as a doppelganger to both Batman and Owlman. Doppelgangers can be the doppelgangers of multiple people on other worlds. The Crime Syndicate version of The Flash is Johnny Quick, but there's also a Johnny Quick AND a Flash on the Justice Society's Earth, and Crime Syndicate Johnny Quick is considered the equivalent of both of them.
This element, that the heroes being "good" is actually a secondary feature to the heroes being winners, is explored a little in a miniseries called Superman Beyond, which is part of a bigger story called Final Crisis, where Superman has to merge with his Anti-Matter Crime Syndicate doppelganger, Ultraman, to form a pure essence of Superman which can then be powerful enough to power a machine called the Superman Thought Robot, which exists inside the collective minds of the readers... or something like that. They form two halves of a whole, and both are necessary, because the pure essence of Superman isn't good or evil, it's just a winner. The Superman Thought Robot is still sort of defeated, but the bad guy is still beaten and Superman (and Ultraman) revived because in the meantime, they used the Thought Robot's power to change the very book they're in so that the last panel has "To be continued..." written on his gravestone. Because while they can lose minor battles, in the end, they always win.
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